Smiling Orchid

Smiling Orchid is a well-established food and catering business in Singapore that was founded by Choo Yen Lan, who initially started with a home-based operation selling cakes and pineapple tarts in 1980. The name Smiling Orchid reflects both the founder's name and the orchids depicted on Singapore's currency, creating a meaningful connection to the local culture. The business expanded significantly during the recession of 1985, venturing into catering services to adapt to market demands, and has since grown into a recognized catering service known for custom-made cakes and buffet catering that handles numerous orders daily.

The business operates from its headquarters at Blk 171 Kampong Ampat, offering a comprehensive range of catering services including BBQ, Chinese, buffet, and halal options to serve diverse events and occasions. Smiling Orchid has built its reputation on quality food preparation, reliable service, and the ability to cater to various dietary requirements, including halal-certified options for Muslim customers. The company's evolution from a small home-based cake shop to a full-service catering operation demonstrates its adaptability and commitment to meeting the changing needs of Singapore's diverse population.

Smiling Orchid plays an important role in Singapore's food and catering industry by providing halal-certified catering services that make events and gatherings more inclusive for Muslim participants. The business's long history and established reputation in the catering scene reflect its ability to maintain quality standards while adapting to changing market demands and dietary requirements. As a local Singaporean business that has grown over several decades, Smiling Orchid represents the entrepreneurial spirit and cultural diversity that characterizes Singapore's food industry, serving as an example of how traditional businesses can successfully evolve to meet contemporary needs while maintaining their core values and quality standards.