D'Penyetz represents Singapore's most successful Indonesian restaurant franchise, specializing in the beloved Ayam Penyet (smashed fried chicken) concept that has expanded from humble beginnings in 2009 to become a global brand spanning 6 countries with over 70 branches worldwide. Founded by Edy Ongkowijaya with the vision of bringing authentic Indonesian flavors to international markets, D'Penyetz has established multiple strategic locations across Singapore including Marina Square, Hillion Mall, JEM shopping centre, Downtown East, Tampines Hub, and Maxwell, creating an accessible network that introduces Singaporeans to traditional Indonesian culinary culture. Their complete MUIS halal certification combined with strict international hygiene standards ensures that their authentic Indonesian preparations remain accessible to Singapore's diverse religious communities while maintaining the bold flavors and traditional cooking methods that define genuine Indonesian cuisine.
The signature menu at D'Penyetz centers around their legendary Ayam Penyet, where perfectly seasoned fried chicken is dramatically smashed and served with aromatic rice, fried tofu, tempeh, and their famous sambal that offers customizable spiciness levels ranging from mild to extremely fiery across 8 distinct heat grades. Their comprehensive Indonesian offerings extend to Ikan Penyet featuring smashed fried fish, Udang Penyet with fresh prawns, and Bebek Penyet showcasing traditional duck preparations, each accompanied by the restaurant's signature sambal that reflects authentic Indonesian spice blending techniques. Additional menu items include comforting Soto Ayam with rich aromatic broth, refreshing Gado-Gado salad with peanut dressing, and traditional sides that complete the authentic Indonesian dining experience, all prepared using centralized recipes and spice blends imported directly from Indonesia to ensure consistency and authenticity across all international locations.
D'Penyetz's remarkable success and international expansion demonstrate their mastery of authentic Indonesian cuisine combined with sophisticated business operations that maintain quality and cultural authenticity across diverse markets. Their innovative approach to spice customization, allowing diners to select from 8 different heat levels, showcases their understanding that authentic Indonesian cuisine can be adapted to local preferences without losing its essential character, making fiery traditional flavors accessible to varying spice tolerances. The restaurant's commitment to using centralized Indonesian ingredients and traditional preparation methods, combined with their strategic expansion into premium shopping centers and transportation hubs, has established them as cultural ambassadors who introduce international audiences to genuine Indonesian culinary traditions while building a sustainable business model that honors their heritage and serves growing global demand for authentic Southeast Asian dining experiences.
The ayam penyet at this restaurant is commendable. It boasts crispy skin and tender meat, which is a
The ayam penyet at this restaurant is commendable. It boasts crispy skin and tender meat, a delightful combination. Unfortunately, the beef penyet falls short. The meat is too dry and tough, detracting from the dining experience.
The area that needs improvement is the service. Despite the restaurant being half empty, guests are not allowed to choose their tables. This lack of flexibility can be frustrating for diners.
In summary, the ayam penyet shines, but the beef penyet and service could use some adjustments.
Ryan Quek
Match 2025. Always dine in at this outlet. Today Grab delivery. They didn’t change the oil hence the
March 2025. I always dine in at this outlet. Today, I ordered via Grab delivery. They didn't change the oil, hence the taukwa is dark brown instead of golden yellow. The fish is also getting smaller and smaller.
Positive Reviews
Fiona Lim
Finally dared to try this Penyet place as 1)it's usually quite empty, and 2)we haven't really felt u
Finally dared to try this Penyet place as 1) it's usually quite empty, and 2) we hadn't really felt up to eating a boatload of fried stuff in one sitting. Turns out, it's surprisingly good!
The Tahu Telor is a must-try for all! It's so difficult to get this dish nowadays at your neighbourhood hawker as it's quite labour-intensive to make. Soft tofu cubes are deliciously coated in a big mound of egg, the tastiest parts being the flossy burnt ends. Add in a generous heaping of beansprouts, julienned cucumbers and carrots in a tangy kicap manis sauce. The peanut gravy was served separately, so you can control the amount of sauce/sweetness you want in your dish. We usually cannot finish a Tahu Telor, but as this didn't feel as oily and heavy, finishing it was a breeze. There wasn't a lot of oil leftover on the plate either.
The Sour Vegetable Soup is good as an appetizer or palate cleanser between heavy dishes. Cabbages, long beans, turnips, and peanuts were simmered in a sweet-sour broth with flavours of tamarind, galangal, turmeric, and shallots. It was refreshing, but I found the peanuts undercooked and rather crunchy. Not sure whether I love or hate nuts done as such.
The Fried Pomfret was quite basic; it was lightly battered in some turmeric cornstarch and served with Spice Level 5 Fiery Chili. This dark-coloured chili gives quite a good punch, unblocking my blocked nose, but it was not strong enough to mask the fishiness of the fish. I felt that the pomfret was not super fresh, as I could taste some staleness near its belly portion.
Lastly, we had the Mozzarella Smashed Chicken cutlet. The chicken meat was really tender and not dry at all. The bits of flour coating hanging on it were flavourfully soaked with mozzarella cheese, which was thrown atop the chicken and lightly torched before serving. We chose a Level 1 Sweet Chili to be served with it. This chili is great for beginning spice eaters as it's super smooth and sweet with an oniony taste.
The smashed fried duck came off easily when poked with a fork. We tried the Level 3 Shrimp Paste chili with it, and the pairing turned out heavenly. I found the Level 3 chili a little sweeter than expected, but it was well received by the others.
The Honey Marinated Beef Ribs were also thoroughly pre-simmered to achieve tenderness. Although the meat grain was slightly stringy and tough, the sweet kicap manis marinade made the dish whet up a good appetite and made it easier to swallow. The Level 2 Green Chili was one of the least sweet chilies, with aromatic notes of coriander and green pepper.
The Teh Tarik Kosong Ice is really rich and good. It was full-bodied with vanilla notes and a rich, milky mouthfeel.
It's a nice place to overindulge and grab a deep-fried dinner. Cleanliness of the place could be improved; there were strands of hair and bits of batter on the benches we chose.
Will revisit to try more dishes!
Total damage: $37-42 for 3 pax
Cyrus Ng
Overall the food quite nice and delicious. This outlet located in NTP mall, just beside Golden Hill
Overall, the food is quite nice and delicious. This outlet is located in NTP mall, just beside Golden Hill Park Condominium, and very close to Lorong Chuan MRT (Exit B). Ayam Penyet (Chicken Penyet) is a must-try. Also, perhaps train the servers to be more smiley and cheerful
Live Well
They have set meals for lunch on weekdays 12pm to 3pm
Ordered Indomie Ayam Geprek .. Delicious and
They have set meals for lunch on weekdays from 12pm to 3pm. Ordered the Indomie Ayam Geprek - delicious and filling! Free flow drinks are also available.
Toh Wei Teo
Located across Luckin Coffee, gets busy during lunch time. Take away kiosk makes it easy to order wi
Located across Luckin Coffee, it gets busy during lunchtime. The takeaway kiosk makes it easy to order without queuing. Set meals start at about $11+, offering good taste and value.
KK Lee
Yummy Indonesian food. Surprisingly good. The chilli has up to 7 levels to be selected.
We ordere
Yummy Indonesian food, surprisingly good. The chilli has up to 7 levels to choose from.
We ordered Ayam Bakar Taliwang Kampung (S$14.50), Iga Bakar (beef) (S$14.50), and Tahu Telor (S$8.50). We opted for level 3 chilli, which was spicy and good enough for our liking.
Will definitely return to try other dishes.
Update as of 28 Oct 2022:
Tried the fried chicken, gado gado, and my favourite tahu telor. The chicken was nice. As for the gado gado, it was just okay as it had the same gravy/sauce as the tahu telor.
