US Pizza Singapore represents the successful localization of an award-winning American pizza concept that originated in US kitchens before expanding across Malaysia, Indonesia, and finally establishing its halal-certified presence in Singapore. This chain has distinguished itself by obtaining comprehensive halal certification for its Central Kitchen and entire menu, ensuring that Muslim diners can enjoy authentic American-style pizza without compromising their dietary requirements. Located at 632 Bedok Reservoir Road beneath a Bedok HDB block, the restaurant has quickly gained recognition for offering unique pizza experiences that competitors like Pizza Hut and Domino's don't provide, particularly their signature boat-shaped pizzas that have become Instagram-worthy dining attractions.
The menu showcases innovative approaches to traditional pizza concepts, with the standout Cheese Boat Pizza (S$21.90) uniquely shaped like a boat and filled with creamy, melty cheese that creates a distinctive visual and culinary experience. The Sambal Menu demonstrates cultural adaptation to local tastes, featuring items like Sambal Lemak Pizza (S$23.90), Sambal Spicy Pasta (S$9.90), and US Shaker Fries (S$5.90) that blend American pizza traditions with Southeast Asian flavor profiles. Classic offerings include the US Favourite with beef pepperoni and Aloha Deluxe with chicken toppings, both available as personal-sized pizzas for S$9.90, alongside complementary items such as pasta, salads, chicken wings, and desserts that round out the American dining experience.
US Pizza's strategic expansion plans include upcoming outlets in Ang Mo Kio and City Hall, demonstrating confidence in the Singapore market and commitment to making halal American pizza more accessible across the island. The current Bedok location, conveniently positioned three bus stops from Bedok North MRT Station, serves as a proving ground for the concept's viability in Singapore's competitive pizza market. Customer reviews consistently highlight the superior quality compared to mainstream pizza chains, with particular praise for the US Favourite Pizza and Bolognese Pizza preparations. The restaurant represents more than just another pizza option; it embodies the successful adaptation of international food concepts to local halal requirements while maintaining authentic flavors and innovative presentations that create memorable dining experiences.
Honestly just a messy and dirty environment. Place was in a mess, kiosk machine was not working prop
Honestly, it was just a messy and dirty environment. The place was in a mess, and the kiosk machine wasn't working properly. Discounts and free items were advertised everywhere in the shop, but none could be used. The food was terrible, with all microwaved items and instant powder mushroom soup. $3.2 for a can of Coke is ridiculous pricing for an undeveloped franchise. I hope nobody else wastes their money here.
Ethan Tan
This thoroughly mediocre pizza chain feels like a cross between the Little Caesar’s it replaced and
This thoroughly mediocre pizza chain feels like a cross between the Little Caesar’s it replaced and Domino’s. There isn’t much to recommend other than that you can have what’s basically a fast-food pizza version of khachapuri, the Georgian (the country, not the state) cheese bread, complete with raw egg and bits of butter. Quality is average. Taste is average. The cost isn’t particularly cheap, while they try to upsell on high-margin sides. Given the wide availability of better options, I really find nothing to recommend about coming here. Give it a miss and go get a real pizza somewhere else.
Leon
Ordered their best-selling regular pizzas , Cheese Boat Pizza and Salted Egg Pizza , for $52.60.
Ho
Ordered their best-selling regular pizzas, the Cheese Boat Pizza and Salted Egg Pizza, for $52.60.
Honestly, the flavours were pretty average, but kudos to the friendly server who helped with the cheese pull, which was the most enjoyable part of the experience.
It's a Halal-certified restaurant, so worth a try if you haven't been.
Aloysius Tan
Bought the US Perfect Set. Pizza was not bad when it's hot but when it became cold it tastes quiet b
Bought the US Perfect Set. The pizza was not bad when it's hot, but it tasted quite bad when it became cold. The soup isn't even soup; it's very watery and tasted like instant soup powder. The garlic bread was a bit dry. The pizza was also quite oily, especially when it became cold. I wouldn't really recommend this place as it's quite expensive too.
Mariah Ahmad
Honestly, mid at best. Came for the cheese boat pizza but was quite disappointed by it. I had anothe
Honestly, it was mid at best. I came for the cheese boat pizza but was quite disappointed by it. I had another personal pizza (6”) - the New Yorker, which wasn't bad, but generally, the garlic crust is good when it's hot. However, it was tough to chew. I went on a Saturday and it wasn't crowded. It's definitely a great place to chill with friends, but the food is just okay in my opinion.
Positive Reviews
Alvin Tan
Awesome and affordable pizza!
Awesome and affordable pizza!
Jian Tan
Fast service and generous portions! The flavours were satisfying, and the pizzas are definitely valu
Fast service and generous portions! The flavours were satisfying, and the pizzas are definitely value for money, especially with the available discounts. A great spot for a quick and tasty meal.
Sinn Kadir
The pizza its so good , children happy eat , the dough excellent hihi , good job us pizza
The pizza is so good, the children are happy to eat it. The dough is excellent, hihi. Good job, Us Pizza!
Richard Tan
American style pizza... worth it place for pizza to go.
American-style pizza... a worthwhile place for pizza to go.
Atiqah
Cheese boat pizza was awesome! Things couldnt get any cheesier thn this!
Areas of improvement: Put
The cheese boat pizza was awesome! Things couldn't get any cheesier than this!
Areas of improvement: Please put up a signage for the cutleries. A lot of customers thought that the storage area for clean plates and utensils was the return tray station. A signage would possibly help to clear up the confusion.